With Thanksgiving quickly approaching, we’re highlighting a few campaigns that celebrate the spirit of the holiday, plus a few to help you give back and get involved in your community after Thanksgiving is over.
Each year since 2004, the Surgeon General has declared Thanksgiving to be National Family Health History Day. While you’re gathered with your relatives this year, have a discussion about he health problems that run in the family, and create a plan to stay aware and keep your health in check. Learning about your family health history could save your life.
Between1.6 and 2.8 millionyouth run away in a year. This Thanksgiving, the National Runaway Safeline is encouraging people nationwide to speak up for youth in crisis and promote the resources available to young people that need help.
When Thanksgiving comes to a close, gear up for Cyber Monday and make a socially conscious choice when you’re shopping online. Zady is calling for brands to expose every level of their supply chain in an effort to provide consumers with an unprecedented element of trust and confidence in their clothing. Be part of a petition to bring a “sourced in” tag to all clothing so consumers can make more informed choices about their apparel.
No Kid Hungry is devoted to making sure that every child gets the healthy food they need to succeed. $1 can connect a hungry kid with up to 10 meals. This Giving Tuesday (December 2, just after Thanksgiving), consider supporting this initiative to end child hunger.
We all deserve to know where our clothing comes from.
Zady is leading the charge to bring supply chain transparency to the industry.
The company is promoting a petition to make it happen.
"This petition is to create a new standard that would require apparel brands to label all goods sold in the U.S. with Sourced In, disclosing the country of origins of the entire supply chain. In this way if a product is labeled Sourced in the U.S., the American consumer can feel confident that a product is in fact entirely made domestically."
Join the Thunderclap to spread the word and #KnowYourSource.
There’s a very special birthday on Friday, and you can help celebrate.
On September 12, 2014, AmeriCorps turns 20! Did you know that since 1994, more than 900,000 men and women have served through AmeriCorps and contributed over 1.2 billion hours of service?
It’s easy for you to join them in sending a birthday message. Check out the Thunderclap page and pledge a Tweet, Facebook post, or Tumblr post. Then, on September 12, you’ll join supporters like President Barack Obama, The Peace Corps, and The Clinton Foundation as they wish AmeriCorps a happy 20th birthday.
Don’t miss it! Join the party here.
Whether you live on the coast or hours from the closest beach, we all depend on the ocean. The ocean is critical to maintaining life on Earth, contributing to our livelihoods and our well-being. Yet, the ocean is facing significant challenges, like unsustainable fishing practices, marine…
Peer-to-peer lenders may be in for boom times. The type of social-driven lending that helped fund flashy startups such as virtual reality goggles maker Oculus VR could more than double over the next few years, according to research from the Tabb Group. Oculus was scooped up by Facebook for a cool $2 billion less than a month ago after…
Did you know that nearly 500,000 young adults each year are injured due to various forms of distracted driving, including texting, mobile instant messaging, updating social media platforms, sending photos, etc.? It’s a habit deadlier than drunk driving.
The Ad Council collaborated with the office of the State Attorneys General and the National Highway Traffic Safety Administration (NHTSA) to create a Texting and Driving Prevention campaign, and is spreading the word tomorrow.
We liked this case study from the UK Department for International Development on its recent campaign to raise awareness about female genital mutilation.
The organization leveraged the ability to use Thunderclap to control the timeline of the message, and gathered support from influencers to help spread the word. An excerpt:
"The timing of this particular Thunderclap was ideal. Many partner organisations had planned social media packages on FGM/C, but DFID’s call to action through Thunderclap gained more and more momentum up to the day of Zero Tolerance. UNICEF’s support was crucial – their global network of social media followers contributed millions of messages."
Congrats to the DFID team on a successful campaign!
Blake Shelton: Bringing the thunder for a great cause
Country music superstar Blake Shelton is using Thunderclap to spread the word about a fantastic effort he’s running in conjunction with the start of his upcoming tour.
$1.00 from every pre-sale ticket for Blake’s #TenTimesCrazier tour will be donated to the Academy of Country Music’s Lifting Lives®, the charitable arm of the Academy of Country Music that’s dedicated to improving lives through the power of music.
All supporters of his Thunderclap campaign will be automatically entered to win 2 tickets + a backstage Meet & Greet.
More than just Valentine's Day: Amplifying a deeper message on February 14
We’re so inspired by these campaigns that are tipping on Valentine’s Day. The groups behind them have crafted powerful messages about love, health, and respect, and we can’t wait to see the flood of messages on the big day.
V-Day is a global activist movement to end violence against women and girls. The campaign serves as a call to action for men and women everywhere to share their stories and voices at the places where they need justice and an end to violence.
A project of Break the Cycle and the National Domestic Violence Hotline, loveisrespect is an online destination for information and and action strategies for healthy relationships and dating abuse prevention. The organization’s Thunderclap campaign aims to encourage young people to register for the National Respect Announcement. On February 14, students across the nation will read the announcement over their schools’ PA systems, in meetings, or in classes. At 9 AM EST, the Thunderclap message will be blasted out across supporters’ social networks.
John-Michael Parker, singer in the band Great Caesar, launched a Thunderclap campaign to promote his band’s music video, which is centered around equality. John-Michael and his band though Valentine’s Day was the perfect day to encourage their fans to take a stand for equality and love.
How a Company Used Thunderclap to Open Doors to Open Source
The team at Macecraft Software, including Mihai Bărbulescu and Jouni Flemming, wants to take jv16 PowerTools to the next level as free, open source software. But first, they need to raise funds to make it happen. Here’s a look at how they’re doing it.
I just supported Feb. 4 is #ItsTimeToTalkDay! on @ThunderclapIt // @NOMOREorg
NO MORE is encouraging parents to join forces to have critical conversations with their kids about healthy relationships, while educating them about domestic violence. February 4 is #ItsTimeToTalkDay. Spread the word!
We can hardly believe it’s almost 2014! To celebrate the conclusion of a successful year and the start of a new one, we’ve rounded up some campaigns from 2013 that not only had a tremendous social reach, but also shed light on important issues, technology, and ways to have a positive impact on the planet.
We had an awesome time pitching at WeWork's Demo Day!
Our founder David Cascino shared the Thunderclap story and did a quick demo of the platform for our fellow WeWork-ers.
But the best part was getting to share the stage with some pretty cool companies. The teams from Parking Panda, Spreecast, HackHands, and Simplist (powered by Knodes) delivered incredible presentations about their products. Check ‘em out!
You can see the video (provided by Spreecast) from last night’s event here.
December 3, 2013 marks the second Giving Tuesday campaign to create a national day of giving and promote activities that support non-profit organizations. (For more on the history of the movement, check out the FAQs.)
Looking for a great cause to support this year? We’ve rounded up a few Giving Tuesday Thunderclap campaigns. Check ‘em out and consider supporting your favorite!
If you’re an author, or even just an avid reader, you’ll want to take a look at Pubslush. It’s a crowdfunding and analytics platform devoted to books. It’s a place for authors to raise money to get their books published, and it gives readers a way to discover and engage with up-and-coming authors. Plus, for every book sold through the platform, a book will be donated to a child in need.
So what sets Pubslush apart from other crowdfunding sites? The platform offers analytics about a project’s supporters, one-on-one service to authors, a flexible funding system, no upfront costs, and a “Books for Sale” section that helps promote successful campaigns even after they’re complete.
We’re pretty big fans of Pubslush, but we went straight to the source to learn a bit more about the platform. “Pubslush is dedicated to building a community that will connect writers, readers and publishing industry professionals,” said Justine Schofield, Development Director at Pubslush. “We are forging valuable connections in the industry and will continue to grow our company to become a valuable resource for the book world.”
We asked Justine more about how Pubslush came to be, what makes it tick, and what’s coming next.
I just supported Celebrate Pediatric Care @ NYP! on @ThunderclapIt // @nyphospital
New York Presbyterian/Morgan Stanley Children’s Hospital wanted to celebrate the hospital’s 10th birthday in a big way, so their team organized a Thunderclap to allow their supporters to join the party.
But beyond celebrating 10 years of service, the hospital wanted its community to honor its doctors, nurses, staff and patients.
Take a look at the campaign and join the celebration if New York Presbyterian/Morgan Stanley Children’s Hospital has made a difference in your life or the life of a loved one.
I just supported A Walk Around The World on @ThunderclapIt // @bushby3000
Talk about a story with legs! Karl Bushby is embarking upon the longest-ever continuous walk from Los Angeles to the Russian Embassy in Washington D.C. He’s using Thunderclap to rally people to follow his adventures and track his location.
Karl’s supporters can see where he’s at and even meet him if he’s passing through their area. Join Karl’s campaign and follow along!
Wednesday, October 16 is World Food Day. All over the world, organizations are working to create advocacy campaigns and awareness events to fight against hunger and shed light on developments happening in food security and agriculture.
Want to add your voice to the World Food Day global discussion? Check out these inspiring Thunderclap campaigns and join the movement to end hunger.
Designer Michael Kors has partnered with the United Nations World Food Programme (WFP) to fight hunger. So far, the Watch Hunger Stop campaign has helped WFP deliver more than 1.7 million meals to children in need. Want to keep that number growing? Lend your voice to the campaign.
One of Thunderclap’s chief goals is to allow campaign organizers to rally their friends around an important message, cause, or product. Our organizers work hard to generate tons of buzz and launch campaigns that never cease to surprise us with their creativity.
Of course, we always advise campaign organizers to promote their Thunderclaps regularly on social media, email, and through word of mouth leading up to the launch date. (If you’re getting a little sick of seeing tweets from an organizer about their Thunderclap, it probably means they’re doing a good job promoting it!)
But we wanted to give organizers an even more direct way to get in touch with their supporters. Now, supporters can follow any campaign organizer simply by clicking a button.
Anytime an organizer posts a campaign update, all of his or her followers will receive an email. In fact, they’ll receive an entire daily email digest of updates from all of the organizers they follow.
Are you an organizer wondering how you can make the most of this new tool, or supporter wondering what the heck is going to show up in your inbox? Here are the details:
1. Post regular updates about campaign progress. Did you increase your supporter goal? Are you halfway to your goal? Send out an update to get let your supporters know so they can bring their friends on board.
2. Share some news. Are you using your Thunderclap to promote an event? If you’ve secured a special guest, changed venues, added a sponsor, or made any developments, post an update to keep your supporters informed.
3. Ask for help. Provide simple, quantified actions for your supporters that will have a visible impact. For example, ask your supporters to personally tweet at or email five friends and share the link to your campaign page. Encourage them to share what your campaign means to them, and invite their friends to lend their support. This is an effective way to increase your numbers, and if you go about it in a respectful way, it won’t seem spammy or disingenuous.
4. Just say thanks. This one’s easy and often overlooked. Posting an update to thank your supporters for their interest and help in spreading the word is an simple and meaningful gesture. Plus, your supporters will be excited to see your thoughtful message in their inboxes.
And stay tuned. We’ve got some cool stuff to make it easier for organizers and supporters to stay in touch coming down the pipeline.
Have you used updates as an organizer? Have you received an email digest as a supporter? Share your thoughts or tips with the Thunderclap community. Leave a comment on this post or send a tweet to @ThunderclapIt.
I just supported Disabilities and Disasters on @ThunderclapIt // @unisdr
Despite an increasing worldwide focus on disaster risk reduction as opposed to mere disaster response, most city and related government agencies fail to adequately plan for - or include - persons with disabilities in their disaster management activities.
UNISDR is using Thunderclap to show the world that this can change. Lend your voice if you agree!
I just supported Defeat AIDS, TB and Malaria on @ThunderclapIt // @globalfundnews
The Global Fund, Huffington Post, Charlize Theron Africa Outreach Project and the UN Secretary-General’s Special Envoy for Financing the Health Millennium Development Goals and for Malaria have joined forces to harness the energy of the social media generation to call on leaders to commit to defeating AIDS, TB and malaria.
If you’ve ever organized a Thunderclap, you know the exhilarating feeling you get when you meet your goal number of supporters or when your campaign finally launches to create a wave of attention. The only thing better than that? The offline action that occurs as a result of your campaign.
We know that feeling too, so we wanted to provide our organizers and supporters with a better way to celebrate Thunderclap campaign milestones together.
As a campaign organizer, you now have the ability to create updates on your campaign’s progress and share them with your supporters to keep them excited and engaged.
You’ll notice a new tab on your campaign page next to your Story section.
Click “Create new Update” to send a message to your supporters.
This might be some news about your organization, a quick message to encourage your supporters to keep promoting your Thunderclap, or just a simple note to say thanks for backing your campaign.
Make it your own! Upload an eye-catching image and craft a message that’s authentic and resonates with your audience. Think of your Update as a chance to motivate your current supporters and encourage new ones to join.
Experiment with Updates, and let us know what’s working well for you so we can share your tips with the Thunderclap community. Drop us a line at firstname.lastname@example.org or @ThunderclapIt any time.
I remember where I was on July 22 two years ago, when reports of a massacre in Norway started to break. Sitting at my desk, I couldn’t believe the news alerts. A single gunman calmly landed on Utøya island off the Norwegian coast and began shooting his way through a camp of …
Thunderclap is all about saying something big. It’s your way to speak and make sure the world hears your message loud and clear.
But let’s shift gears for a moment. Sure, Thunderclap helps you speak. But for a crowdspeaking platform, we actually really love listening.
We love listening to you, our campaign organizers and supporters, over email, Twitter, and Facebook. Whether we’re working with you to brainstorm promotional tactics for your campaign, solving a technical issue, or just responding to feedback, we love hearing how you’re using our platform in awesome ways.
We’re excited to introduce a new way for us to listen to you: the Pling button.
A little backstory on Pling: Like us, Pling was born at DE-DE in New York City. It launched in March 2013 and is designed to help individuals and groups communicate quickly and naturally, combining the brevity of a text message with the personality of voice.
Pling is available for OSX and iOS, but we liked it so much, we added it to our site. It’s a more personal way for us to interact with you.
You’ll see the button in the bottom right corner of our contact page. Simply click and hold the button to speak and release the button to send us your message. Ask a question, share some feedback, or just say hi.
Thirty years ago, we didn’t have the Internet. Now, you can go to this site to see a representation of the millions of online posts uploaded and shared in just one second. It gets us thinking: How much of this content is spreading hope and building relationships? What if we could quantify all of the good being accomplished on the web?
What happens in one second on the Internet? This site illustrates it. How will you use that one second to make a difference?