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United Against Drug Resistance

by plea category: Health

“We risk losing all that we have gained! Stand #UnitedAgainstAMR & take the pledge to #BeAntibioticsAware #WAAW2017 http://thndr.me/Wx0Mrz

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163% of goal supported
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253,581
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This campaign ended on November 18, 2017 at 3PM

United Against Drug Resistance

It is World Antibiotic Awareness Week from 13th to 19th November, 2017. We at campaign plea look forward to spreading awareness for appropriate and judicious use of antibiotics with simplified messages customised for different members of the community highlighting their role in this battle for survival.

Did you know?

Today, more than 700,000 deaths every year are happening worldwide because of infections caused by drug-resistant microorganisms like bacteria. If resistance is left unchecked, by 2050, over 10 million people will die of infections caused by drug resistant microorganisms (one death every 3 seconds). This is more than the total number of current deaths due to cancer i.e. 8.2 million.

It does not stop here, AMR also has a very high economic cost. If AMR is not tackled, then by 2050 it would lead to a loss of about 100 trillion USD of global GDP.

India is among the nations with the highest burden of bacterial infections. An estimated 410,000 children aged 5 years or less die from pneumonia in India annually; accounting for almost 25% of all child deaths in India. The crude infectious disease mortality rate in India today is 416.75 per 100,000 persons and is twice the rate prevailing in the United States. It is estimated that 58,000 neonatal deaths are attributable to sepsis (bloodstream infection) caused by drug-resistant bacteria to first-line antibiotics each year.

Antibiotic use and abuse is a major driver of resistance. In 2010, India was the world’s largest consumer of antibiotics for human health at 13 billion units per year (10.7 units per person). Further, India is forecasted to observe the highest growth rate in antibiotic usage in food animals between now and 2030. Currently it ranks 4th among the 10 nations with high levels of antibiotic use in animal farms. Antibiotics use in animal food could increase by 82 percent by 2030, putting human lives in danger and creating a vicious cycle of antibiotic use in humans, animals and agriculture.

India is not alone in this battle, and the experiences of other countries in dealing with antibiotic resistance is almost similar. No single role within the public health continuum can solve the monumental problem of antibiotic resistance. To have a positive and lasting impact everyone must work in concert to curb the overuse and misuse of antibiotics, with the goal to ultimately reduce the spread and rates of antibiotic resistance. Together we can help reduce the spread of antibiotic resistance and control this frightening trend.

 How to show your support?

Take a stand to preserve life of existing antibiotics by supporting the thunderclap campaign and taking the pledge on campaignplea.com.

Follow us on Twitter @Campaignplea and help us spread awareness on your social media. Every role matters!

By pledging your commitment, you and other supporters will consent to a one time automatically generated message to be shared on your social media at the same time 3:00 p.m. IST on Saturday, November 18, which will show your support for appropriate antibiotic use. 

Organizer

plea
@CampaignPlea

“plea” stands for preserving life of existing antibiotics and is a global public awareness campaign that aims to spread awareness on antibiotic use and abuse, promoting antibiotic stewardship, promote research in the areas of antibiotic resistance breakers and other alternative therapies to traditional antibiotics, and partnering with various organizations across the globe to raise a strong voice against antibiotic resistance.

Antimicrobial Resistance (AMR) is truly a global problem that extends beyond all geographical boundaries and therefore we strive to bring together all members of the society including scientists, doctors, paramedical staff, researchers and general public with the aim to arrive at sustainable solutions to Antibiotic Resistance (ABR). We intend to simplify the jargon associated with AMR for people with no or little medical understanding since this is an emerging public health issue and it is essential for everyone so they can contribute in slowing down the rising resistance to antibiotics.

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