Young people spend 11,000 hours of their lives in education. So, school should be safe and free from bullying. With cases of young people committing suicide as a consequence of cyber bullying, increasing, we need to take action.
We believe the solution is in the hands on the onlookers, B is for Bully encourages them to withhold approval. Peer pressure is strong so the the same force that often brings about bullying, can also make it cease
The film aims to educate young people, teachers and parents about the harmful and sometimes devastating effects of cyber-bullying.