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Bliss: It's not a game

by Bliss Baby Charity category: Charity

“For parents of premature and sick babies, the financial cost is #notagame. It's real life and it's their baby's life. http://thndr.it/MjD1xq

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Bliss Baby Charity
Supporters
532 of 250
212% of goal supported
Social Reach
242,964
People
Time Left
Complete
Ends Feb 27, 11:00 AM GMT

Complete

This campaign ended on February 27 at 11AM

Bliss: It's not a game

There are many things parents will worry about when their premature or sick baby is admitted to hospital, whether they can afford to be there shouldn't be one of them.


One in every nine babies is born premature or sick, starting their parents on a rollercoaster ride of hope and fear for their baby’s future. Our new #notagame campaign is based on the real-life stories of over 1300 parents who shared with us the different costs they faced to be with their baby. 78,000 babies are born each year needing hospital care, for some this may be a stay of a few hours or a few days, for many it means weeks or months. For their parents, aside from the stress and emotional pressure this brings, they face costs running into hundreds and often thousands of pounds to be with their baby. Our ‘It’s not a game: the very real cost of having a premature or sick baby’ report highlights that parents:


• Take unpaid leave from work to be with their baby at the hospital.

• Leave their baby each night as they are unable to stay close by.

• Pay for daily travel and parking costs.

• Buy all their food from the hospital canteen or expensive franchises.


Meeting these needs will not make having a premature or sick baby any less scary, or remove the worry and anxiety for parents. But it will mean that parents are able to focus on the one thing that matters – their baby.

Join us in our campaign right now. This is real money and real lives. It is #notagame

Organizer

Bliss Baby Charity
@Blisscharity

Bliss is the UK charity dedicated to ensuring that premature and sick babies survive and go on to have the best possible quality of life. They provide practical and emotional support to families, work with doctors and nurses to ensure the very best care is given to babies, and campaign for essential change within government and the NHS.

Our #notagame campaign calls for better support for the parents of premature and sick babies. Small things, like better awareness among employers of what it means to have a premature or sick baby, or information at the hospital on where you can go for support can make a big difference. We also need bigger changes too, parents shouldn't have to leave their baby each night, we need hospital accommodation for all parents so they can stay nearby and dads shouldn’t have to go back to work while their baby is still in hospital, we need more maternity and paternity leave for the parents of premature and sick babies. By backing our campaign you can make a difference to the lives of thousands of premature and sick babies and their parents.

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