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by Genentech category: Health
This campaign ended on March 06 at 1PM
Wear Blue To Raise Colon Cancer Awareness.
By wearing blue on Friday, March 7, you can help create a wave of attention surrounding colon cancer, a disease that people often remain silent about. According to the American Cancer Society, colon cancer is the second deadliest cancer, claiming an estimated 50,000 lives in 2013.
Genentech has teamed up with the Colon Cancer Alliance to raise awareness about the disease. Every four minutes, a person is diagnosed with colon cancer. Help us spread the word and dress in blue to support the many people and their loved ones living with colon cancer!
Here’s how you show your blue:
1. Click “Support with Twitter” or “Support with Facebook” and get the word out to your followers and friends.
2. Go to www.dressinblueday.org for resources and ways to raise further awareness.
3. On Thurs, March 6, watch as everyone's messages are shared all at once.
On March 7, we’ll see you … in blue!
Founded more than 35 years ago, Genentech is a leading biotechnology company that discovers, develops, manufactures and commercializes medicines to treat patients with serious or life-threatening medical conditions. The company, a member of the Roche Group, has headquarters in South San Francisco, California. For additional information about the company, please visit http://www.gene.com.
Sharon Carmichael Dotson
Jennifer Gerres, DPM